Gary Black: Can Senator Hatch Resurrect the June 20 Accord? Outperforms MO, RN, UST.
The Gary Black (212) 756-4197
Jon Rooney (212) 756-4504
June 9, 1998
TOBACCO
Can Senator Hatch Resurrect the June 20 Accord? Outperforms MO, RN, UST.

"Democrats are going to have to make up their minds: Do they want to do something about teenage smoking and drug abuse, or do they want what they think will be a good political issue?" Senate Majority Leader Trent Lott 6/8/98
"Its up to the Republicans to come to the realization that were going to do this ...the easy way or the hard way. The hard way is that we offer tobacco as an amendment to every bill that comes down the pike ... So it becomes a political issue." Senate Minority Leader Tom Daschle 6/8/98
HIGHLIGHTS
INVESTMENT CONCLUSIONS
We reiterate outperform ratings on Philip Morris, RJR, and UST. We believe tobacco stocks will continue to rebound off their all-time relative lows reached two weeks ago, as confidence builds that we get either a narrow/tobacco drug bill with modest excise tax increase, or that the June 20 accord can be resurrected in the form of Senator Hatchs $600 billion tobacco bill, which contains all the legal protections of June 20. With Daschles vote on cloture failing by a wide margin (42-56) today, we expect investors to finally start to believe that the McCain bill will either never come to a vote as written, or be replaced by a narrower drug/tobacco bill by next week. The House will wait until the Senate completes its work to proceed with an even narrower drug/tobacco bill that eliminates deductibility of advertising, and has no excise tax increase. If Senator Hatch can convince Republicans or President Clinton to offer legal protections that permit the industry to spin off non tobacco assets without fraudulent conveyance risks, valuations could move sharply higher. Our price targets remain $60 on Philip Morris, $40 on RJR, and $40 on UST.
ADDITIONAL DETAILS
While Senate Majority Lott has indicated he would withdraw the McCain bill if Daschles motions for cloture fail, technically, Lott would need 60 votes to end the Senate debate on tobacco legislation, which he doesnt have. In addition, Lott takes seriously Daschles threat to try to amend every bill considered by the Senate this Summer with elements of the Conrad tobacco bill -- which is as onerous as the McCain tobacco bill -- to force Republicans to be on record repeatedly voting not to raise tobacco taxes, which Democrats will use in the Fall elections. As such, we expect Lott and McCain to choose either one of two paths outlined below, or try both in succession, if the Daschle vote on cloture fails, and McCains bill is again withdrawn.
If all of the Daschle motions for cloture fail, which seems likely, the first course of action may be for Republicans to next week offer a scaled down Nickles/Gramm combination drug tobacco bill, which could get 50 Republican votes as well as 2-3 Southern democratic senators votes> Such a bill would give Republicans the political cover to say they passed a bill that addresses the teen smoking issue. We believe that Lotts comments yesterday that Congress should be able to get the job done on teen smoking for half the cost of the McCain bill suggests a $.50 - $.75/pack excise tax increase over five years, with limited FDA jurisdiction, narrowly-tailored advertising restrictions, and no legal protections. Since House Republicans are likely to propose a bill that is even narrower -- no excise tax increase, elimination of deductibility of marketing expenses (industry will redefine promotional spending, which is 80% of industrys $5.1 billion marketing budget, as a pricing allowance, which is fully taxed), limited FDA jurisdiction, narrow advertising restrictions, and tough retail access restrictions, tough anti-drug provisions, and fines on teens caught buying cigarettes or drugs -- any final bill that comes out of House-Senate conference is likely to fall far short of President Clintons objectives spelled out last Fall. Still, we believe such a narrow tobacco/drug bill would give the Republicans the cover to say they took steps to address the teen smoking and drug problems, without raising taxes on 25% of Americans, which would have funded a half trillion dollars in new spending initiatives, and would have lead to a black market for cigarettes.
The second course of action -- which could either precede, coincide, or follow the first course of action -- may be to allow Senator Hatch to introduce his tobacco bill as a substitute for the failed McCain bill. Hatchs bill offers the legal protections of June 20, but is more expensive ($600 billion all-in-cost vs. $434 billion all-in cost; would raise prices after five years by about $1.10, vs. $.80/pack increase under June 20; and vs. a $2.75/pack increase under McCain). From a theoretical standpoint, introducing Hatchs bill now, after McCains bill is pulled, offers some appeal to the Administration, liberals, and the health community, who may conclude that they are getting very little other than a questionable political issue on which to run if a narrow tobacco/drug bill is passed instead. Still, Republicans cannot move first to give the industry the legal protections the industry seeks. The wild card remains the Administration, which is on record during the debate over the Gregg amendment to preserve the liability caps, but which has been unwilling to explicitly support the legal protections found in the June 20 accord (no class actions, no punitives, limits on individual awards per year, a $5 billion unconditional cap, all liability contained within domestic tobacco, etc.). While the idea of Clinton now supporting the Hatch amendment if the McCain bill is withdrawn offers some appeal, we cant see Clinton offering legal protections to the industry just yet, given our view that some in the Administration appear to prefer that the tobacco debate continues as a political issue into the Fall elections.
We also speculate that there may be some differences in opinion on tobacco policy between President Clintons staff, who may want a solution to the teen smoking problem, and Vice President Gores staff, who we perceive may want tobacco to remain an issue that can be used in Gores run for the presidency in 2000. Our view remains that most Americans do not care about the teen smoking issue: Raising taxes to reduce the number of teen smokers ranked 9th out of 11 goals for the federal government in the WSJ/NBC poll taken in April. Nor do Americans believe that government can even do much about teen smoking: 73% agree with the statement that "the tobacco bill is not likely to reduce the levels of youth smoking." In the end, unfortunately, we believe politics will win the day, and that absent direct involvement by President Clinton, Hatchs bill will not pass, and we will get a narrow bill that is not too onerous, but which will give the industry none of the legal protections found in the June 20 settlement.
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