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Cigarette companies advertise through CSR 

Jump to full article: CSR Asia (hk), 2008-01-21


This report in Indonesian Tempo states that the General Chairman of National Commission for Child Protection in Indonesia thinks that the CSR program of cigarette companies is a hidden cigarette campaign. This is as a result of a recent study where "as many as 81 percent respondents from 353 junior high school, high school and vocational school students acknowledged having participated in the activities sponsored by cigarette companies. As many as 51 percent of them agreed that art performances and sporting events in schools be sponsored, for 30.4 percent of the respondents see free cigarettes as an interesting part of an event sponsored by cigarette companies".

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